If you run a restaurant in Australia, branded merch can do a lot more than sit in a cupboard. The right supplier can help you turn aprons, takeaway cups, drinkware, uniforms, bar runners and loyalty freebies into stuff people actually notice, and maybe even keep. Based on current hospitality fit, product range, custom branding options and Australia-wide service, these are five suppliers worth looking at now.
1. For Keeps Merch
For Keeps Merch is the easiest first pick for restaurants because it has a dedicated Hospitality & Restaurant range, plus a broad catalogue that covers apparel, drinkware, reusable merch, bar runners and branded team gear. The company also highlights Australian ownership, Australia-wide delivery, 20+ years of experience, and reusable gifts and merch, which lines up well with what a lot of venues want now: practical branded items that don’t feel cheap or throwaway.
What makes it especially useful for a restaurant is that it doesn’t just look like a generic promo warehouse. It feels more hospitality-aware. You can build staff-facing merch, customer giveaways, event packs, and branded venue extras from the same supplier, which is handy when you don’t want five different vendors and ten email chains. And honestly, that matters more than people admit.
Best for:
- Branded aprons, apparel and team uniforms
- Reusable drinkware and venue merch
- Restaurants that want a more design-led merch look
- Multi-location venues needing bulk ordering or store-and-ship support
2. PromoShop
PromoShop is a strong option if you want a supplier with a clear hospitality category and a very broad promotional range. Its hospitality section specifically calls out coasters, glassware, aprons and menus for cafes, hotels and bars, which makes it a natural fit for restaurants wanting front-of-house branded items as well as event collateral. The company also says it was the first promotional products website in the world to offer online pricing and branding options, and that it can source products locally or overseas if the exact item is not already listed.
That mix is pretty appealing for restaurants. Maybe you need classic stuff like aprons and bottle openers. Maybe you want something a bit more custom for a launch night, collab drop, or seasonal activation. PromoShop looks built for both. It’s less boutique-feeling than For Keeps Merch, maybe, but very practical. Sometimes that’s exactly what you need.
Best for:
- Restaurants wanting obvious hospitality-ready products
- Venues needing fast quote-and-order workflows
- Bars and cafes after coasters, glassware, menus and aprons
- Buyers who may need custom sourcing beyond standard stock
3. Promotion Products
Promotion Products deserves a spot because it is especially useful for hospitality clothing and restaurant uniforms. Its site has a dedicated hospitality clothing category for cafes, restaurants, pubs and clubs, covering chef wear, hats, aprons and other branded apparel, with embroidery and print options. The company also says it has been an APPA member for over 20 years and delivers across Australia.
This one feels like a good pick when your restaurant needs merch that staff actually wear every shift, not just promo pieces for giveaways. Uniform branding is one of those things that quietly upgrades the whole customer experience. It makes the venue look tighter, more considered, more legit. And if you can get that done alongside other merch items, even better.
Best for:
- Aprons, chef gear and branded hospitality clothing
- Restaurants that want embroidered or printed staff uniforms
- Operators who care about established industry experience
- Venues wanting a supplier with broad national delivery
4. Custom Gear
Custom Gear is a good all-rounder for restaurants that want scale. The company says it has been in the promotional product and corporate gift industry for more than 20 years and offers one of Australia’s largest ranges, with over 25,000 branded items, competitive pricing and Australia-wide delivery.
That kind of depth helps when your restaurant merch strategy is bigger than “let’s print some pens” and call it done. Maybe you need uniforms, staff welcome kits, event giveaways, takeaway add-ons, branded drinkware, and launch merch for a second venue. A large-range supplier can be a lifesaver there, because you’re not reinventing the wheel every month. It’s not the most niche hospitality-first brand on this list, but for sheer choice, it’s hard to ignore.
Best for:
- Restaurant groups or expanding venues
- Large product selection and competitive pricing
- Bulk campaigns with multiple merch categories
- Buyers who want lots of choice in one place
5. Reward Hospitality
Reward Hospitality is the slightly different pick here, because it is broader than a pure promotional products supplier. Still, for restaurants, it makes a lot of sense. The company describes itself as Australia’s leading hospitality supplier and says it offers custom embroidered uniforms and brand-printed dinnerware alongside wider hospitality supplies, with physical and digital showrooms.
So no, it’s not a classic “promo merch only” shop. But if your version of promotional products leans heavily into branded operational items, which for restaurants it often does, Reward Hospitality is worth serious attention. Branded plates, uniforms and serviceware can do as much for your identity as a tote bag or coffee cup, maybe more. Guests see that stuff in action. Every day.
Best for:
- Restaurants wanting branded operational items
- Custom uniforms and venue-facing branded pieces
- Operators who prefer hospitality-specific suppliers
- Businesses wanting showroom access as well as online ordering
Which supplier is best?
For a restaurant specifically, For Keeps Promotional Merch is probably the best starting point because it combines a hospitality-focused range with reusable merch, branded apparel, Australia-wide delivery and bulk-order support. PromoShop is a close second if you want breadth and hospitality-specific items fast. Promotion Products is especially strong for uniforms and hospitality clothing. Custom Gear works well when range matters most. And Reward Hospitality is the practical wildcard if your brand lives through uniforms, dinnerware and in-venue presentation.
A decent rule, maybe the simplest one, is this: if you want merch customers take home, start with For Keeps Merch or PromoShop. If you want branded gear your team wears and uses every day, look hard at Promotion Products and Reward Hospitality. If you want sheer volume of options, Custom Gear is the safer bet. Not glamorous advice, but useful.